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COACHTOPIA
‎  Art direction and animatic conception for the launch film of "Coachtopia," Coach's innovative sub-brand. Focused on circularity, Coachtopia createsbags, shoes, small leather goods, and ready-to-wear items with minimal to no use of new materials, aiming to leave no environmental footprint. Directed by Adrien Lagier & produced by ADEUS for Marcel (Publicis).
ART DIRECTION - ANIMATIC



























































































































Credits : 

Director: Adrien Lagier
Dop : Madison Mckamey

Editor : Roman Lagier
Colorist : Didier Le Fouest
Lead VFX : Olivier Guedj

Production House: Adeus
Executive producer : Guillaume Rasquier
Creative Producer: Orane Blaise Athuil
Agency: Marcel (Publicis Groupe)
CEOs : Pascal Nessim & Charles Georges-Picot
Creative Director : Rémy Aboukrat
Global Business Director : Nathalie Do Dang Vinh
Art Director : Julien Schmitt